Triathlon Strong Coaching

Train Smarter. Race Stronger.

Personalized coaching for busy triathletes who want a clear plan for swim, bike, run. Plus strength and fueling, so you can perform at your best without burnout.

The Triathlon Strong Difference

Most plans only tell you what to do. Fuel The Finish Triathlon Strong tells you why, and adjusts the plan so it actually works in your life.

What you get:

Integrated Triathlon Programming
A swim-bike-run plan built for your goals, your experience, and your schedule.

Strength That Supports Speed
Two performance-based strength sessions per week to build durability and power.

Fueling That Actually Works
Simple, practical nutrition guidance for training, recovery, and race day.

Real Coaching & Accountability
Feedback, adjustments, and support so you stay consistent and keep progressing.

You don’t need more motivation. You need a system.

STRUGGLING ALONE:

You’re training hard, but your race times have plateaued.
You’re juggling work, family, and training and consistency is slipping.
You’re unsure how to balance intensity, volume, and recovery.
You know strength training matters, but it keeps getting pushed aside.
You’re overwhelmed by nutrition advice and still not sure what works.
Life has thrown you a curveball and you don't know how to adjust your plan.

WINNING TOGETHER:

Build fitness with a plan that fits your real schedule.
Level up endurance while staying strong and injury-resistant
Dial in fueling so you don’t fade late in training sessions or races
Show up on race day confident and prepared.
Get Feedback, adjustments, and support so you stay consistent and keep progressing.
Fuel the Finish and fuel for life.

Joe Beckerley - National Board Certified Coach

National Board Certified Health & Wellness Coach with 15+ years coaching athletes and active professionals.

I coach triathletes with a balanced system: endurance, strength, and fueling, so performance elevates without sacrificing health.

Credentials & Expertise

USA Triathlon Level 2 Coach
National Board Certified Health & Wellness Coach (NBC-HWC)
Precision Nutrition Level 2 Master Coach
Certified Strength & Conditioning Specialist (CSCS)
15+ years coaching athletes and active adults
500+ clients coached across endurance, strength, and health

HERE'S EVERYTHING

YOU GET

✅ Personalized swim-bike-run training plan

✅ Strength program built for triathletes

✅ Fueling guidance (training + race strategy support)

✅ Final Surge delivery + tracking

✅ Direct coach messaging + plan adjustments

✅ Weekly check-ins and progression review

✅ Weekly tips and strategies for endurance, strength, nutrition and mindset

Ready To Join Fuel The Finish

Three Simple Steps

1. Apply

tell me your goals and race timeline

2. Book A Free Call

During this call we will discuss your goals and determine if we are a good fit.

3. Kickoff + Build

your plan goes live and we start training

WHAT OTHERS SAY ABOUT US

"I was thrilled to surpass my time goal!"

"I have worked with Coach Joe for almost two years and cannot say enough good things about my experience! His expertise in endurance coaching coupled with his knowledge of nutrition and strength training are invaluable and set you up for success throughout training as well as on race day. Coach Joe helped me prepare for several running and triathlon events including my first full Ironman, where I was thrilled to surpass my time goal! Most importantly, when life happens and the unexpected occurs, Coach Joe quickly adjusts your plan so you stay on track and can focus on what is most important. I highly recommend Coach Joe if you are looking for an awesome coach to help you feel prepared, challenged, supported, and ready to reach your endurance goals!" - Angelina C.

"He has been an incredible coach"

"I have had the privilege of working with Coach Joe for the past three years, and I can say without hesitation that he has been an incredible coach and an instrumental part of my success as an athlete. Under his guidance, I have qualified for the World Championships twice, as well as the IRONMAN 70.3 World Championships—achievements I would not have reached without his expertise and support.

Coach Joe’s greatest strengths lie not only in his deep knowledge of triathlon, nutrition, and strength training, but also in the way he supports and communicates with his athletes. He understands that life sometimes gets in the way of training and consistently approaches coaching with flexibility, empathy, and a positive mindset. His ability to balance high-level performance expectations with long-term health and sustainability has made a meaningful difference in both my athletic progress and overall well-being." - Pat Ketcham

"I couldn't have done it without him."

"I cannot say enough about Coach Beckerley. He has done so much for me to help me achieve my triathlon goals of completing my first Ironman in WI to becoming a 3x Ironman. Then coaching me to completing several Ultra Marathons. I couldn't have done it without him." - Your Michael H.

"My 70.3 time dropped by an hour!"

"I am an aspiring age group triathlete juggling a demanding career, day to day life, and training. Coach Joe works with me weekly to ensure the assigned training plan reflects my availability without compromising on the outcome on race day. I’ve worked with Coach Joe for around a year and have seen my 70.3 time drop by almost an hour! Nutrition, fitness, tactics, gear, all my questions get answered." - Josh W.

Triathlon Strong Coaching

JUST $300 / month

Built for athletes who want structure, accountability, and a coach who adapts the plan as life changes.

FREQUENTLY ASKED

QUESTIONS

Do I need a power meter or smart trainer?

No. We can use power, heart rate, and/or RPE depending on your setup.

Is this for beginners?

Yes, I work with all levels from beginner first race triathlete to advanced Ironman triathletes. Your plan matches your level.

How often do we communicate?

Weekly check-ins + direct messaging as needed.

What if I'm not satisfied with my coaching experience?

Your satisfaction is my top priority. If for any reason you are not satisfied with your coaching experience, please let me know and I will work to make it right. I offer a satisfaction guarantee and am committed to helping my clients achieve their goals.

Apply For Triathlon Strong Coaching

Whether you are striving to complete your first triathlon, race a new distance, earn a podium spot, qualify for Age Group Nationals or World Championship races. We’ll work together to unlock your full potential and fuel your success in every race! Regardless of where you live, we are able to provide you with the coaching and support you need to achieve your goals.

(Coaching Spot Are Limited)

Get Started Today