FUEL THE FINISH

FREE CLASS + GUIDE

Free class + guide for marathoners, ultra runners & Ironman athletes

Fading late in long runs and races? It’s probably not your fitness.

Most endurance athletes don’t have a fitness problem. They have a fueling problem. In this free 30-minute class, I’ll show you what to eat before, during and after training, so you finish as strong as you start.

Stop fading in the last hour of long runs and races
Know how many carbs you need per hour, by session length
Recover faster so you’re ready for your next workout

From Coach Joe Beckerley. 500+ endurance athletes coached since 2015.

Never Bonk Again

Get the free class and guide right now.

A real athlete

“Joe, I just don’t think I’m fit enough.”

Qualified for Boston
Finished his first 70.3

Last year, Chris came to me training about 10 hours a week. He didn’t skip workouts. He did everything his plan asked.

But every Sunday long run, he fell apart. His pace slowed. His legs went heavy. His energy dropped.

I looked at his training and saw something different. Fitness wasn’t the problem. Fueling was.

We didn’t add more hours. We changed how he fueled his training and recovery.

Within a few weeks, his long runs felt great. He stopped fading late and recovered faster between sessions.

He went on to qualify for Boston and finish his first 70.3.

I Want This for My Training →

Does this sound familiar?

Fading in the last hour of a race you trained hard for
Falling apart late in your long run
Feeling great one workout and terrible the next
Wiped out for the rest of the day after a long session
Starving all day after a hard workout
Wondering if you’re eating enough

If you nodded at any of these, you’re probably not out of shape. You’re under-fueled. That’s good news. Fueling can change in weeks. Fitness takes months.

What you get

Two free resources. Yours the moment you sign up.

Free class · 30 min

Fuel Smarter. Finish Strong.

  • Red, Yellow and Green days: match your food to your training
  • The Performance Meal Wheel: build any plate in seconds
  • A real training week, mapped out meal by meal
On-demand video · about 30 minutes · watch anytime
Free PDF guide

The Companion PDF Guide

  • How many carbs per hour, from short runs to long races
  • How much to eat on easy, moderate and hard training days
  • A protein food chart for hitting your daily target
  • What to eat after training to recover faster
Download it and keep it all season.

Built for busy endurance athletes

Marathoners
Ultra runners
Ironman & 70.3
Busy pros & parents

Marathoners. Ultra runners. Ironman and 70.3 athletes. Busy professionals and parents who fit training around real life. If you train for long events, this class is for you.

Athletes I’ve Helped

  • 500+ endurance athletes coached
  • First-time marathoners
  • Boston qualifiers
  • Ironman and 70.3 finishers
  • Ironman World Championship finishers
  • Ultra runners: Moab 240, Tahoe 200, Bigfoot 200, Javelina 100, San Diego 100 and more
  • Busy professionals balancing work, family and training

Never Bonk Again

Get the free class and guide right now.

Coach Joe Beckerley
6-Time Ironman · Boston Qualifier

Meet Coach Joe

I’m Joe Beckerley, head coach at Fuel The Finish in Bend, Oregon. I’ve coached endurance athletes since 2015.

I’m a six-time Ironman finisher, a Boston qualifier and an ultra runner. I’m also a dad who fits training around work and family, just like you.

One of the biggest mistakes I see isn’t poor training. It’s poor fueling.

I’ve made that mistake myself. I once bonked on a bike ride with a pocket full of chews. Unopened.

That’s why I made this free class. Simple. Practical. Built for busy endurance athletes.

USA Triathlon Level 2 Coach · Strength and Conditioning Specialist · National Board Certified Health & Wellness Coach

Your next long run is your chance to fix this.

Watch the free class, grab the guide and try it this week.

Never Bonk Again

Get the free class and guide right now.

Copyright 2026. Fuel The Finish. All Rights Reserved.